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Twice as good(HKTDC Enterprise, Vol 07,2003)

Vol 7, 2003

Trade Fairs

Twice as good

Twice as good

The consolidated Hong Kong Gifts & Premium Fair and Hong Kong Houseware Fair takes centre stage again, this time as a supplementary show offering another round of business opportunities to traders worldwide.

Some 3,700 exhibitors have confirmed their participation in the July event - maximum capacity at the exhibition venue - including more than 2,200 Hong Kong companies and more than 1,400 from 30 overseas countries and regions.

Inherent with the fair's usual strong international representation, this consolidated show will feature 13 group pavilions including Australia, the Chinese mainland, Germany, India, Indonesia, Malaysia, the Republic of Korea, Vietnam, Taiwan, Thailand, the UK, the US and the Philippines.

Must-attend sections of the combined show are the Hall of Fine Designs and Hall of Elegance featuring 47 exhibitors. Special halls dedicated to elite design items, the Hall of Elegance and Hall of Fine Designs will showcase all sorts of delicate and exquisite houseware and gift items from 44 companies.

Throughout both events buyers can expect to see a wide spectrum of the high quality, competitively priced items for which Hong Kong has become justly famous internationally.

Houseware items include artificial flowers, bathroom accessories, cleaning and supplies, furniture, gardening accessories, handicrafts, hardware and DIY products, health and personal care items, home decorations, household textiles, kitchenware and gadgets, lighting, small electrical appliances, tableware, general houseware items, trade services and publications.

Gifts and premiums cover the entire spectrum including advertising gifts and premiums, ceramics, consumer electronics, corporate gifts, fashion jewellery and accessories, paper and packaging, party and Christmas decorations, picture and photo frames, silverware, stationery, toys and sporting goods, travel goods and umbrellas, watches and clocks, general gift items, trade services and publications.

The Hong Kong Licensing Show and Conference, which brings together licensors, licensing agents, licensees, advertising agents, legal advisors and design professionals, will also run on the first three days of the supplementary show. A key feature of the Hong Kong Licensing Show and Conference will be an exhibition component featuring 25 exhibitors of licensed products.

The decision to host a second, consolidated event came hot on the heels of a World Heath Organisation decision in late May to withdraw its warning against travel to Hong Kong and the southern Chinese province of Guangdong as outbreaks of the SARS virus in those areas were brought under control.

"We stepped up our efforts to promote our supplementary July show to overseas buyers after receiving this good news," says Hong Kong Trade Development Council senior exhibitions manager Anne Chick.

"Visitors who were unable to attend the April event now have another opportunity to see the newest items in two product streams and place orders for 2003 and 2004 business."

Chick says TDC is delighted to play an important role in passing on the good news to all overseas exhibitors and buyers by letting them know that Hong Kong is safe for travel and able to manage international trade fairs while meeting the highest health standards.

"Additionally, we have been working with hotels and airlines to provide competitive rates for our overseas buyers wishing to visit the July fairs," reveals Chick.

The supplementary show aims to maximise business options amid challenging times, especially for those who were not present at the April show, adds Chick.

With over 3,700 exhibitors, this fair holds great appeal for gifts and houseware buyers, especially as Hong Kong remains a competitive sourcing centre for these perenially popular items. "We expect a good buyer turnout, particularly from those who did not attend the April fairs," says Chick.

April show brings cheers

More than 13,000 buyers visited a consolidated gifts and housewares fair that ended May 1 at the Hong Kong Convention and Exhibition Centre.

  • The four-day event, organised by the Hong Kong Trade Development Council, was the April version of the consolidated Hong Kong Gifts & Premium Fair and the Hong Kong Houseware Fair.

  • Close to 470 exhibitors attended the April show that saw 13,335 buyers swarm over the fairground. Of these, 12,047 were from local firms while 1,288 came from overseas, including the Chinese mainland, the US, Canada, Australia and Japan.

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