31 May 2005
Asia's Trade Fair Capital Gets Bigger(HKTDC Enterprise, Vol 06,2005)
The new exhibitions will be held annually from 2006 at the Hong Kong Convention and Exhibition Centre in Wanchai and AsiaWorld-Expo, which opens in December at Hong Kong International Airport.
The fairs cover several flourishing industries:
"The new fairs will provide a marketing platform for more than 2,000 firms in industries and sectors presently underserved by international trade fairs in Hong Kong," says TDC assistant executive director Benjamin Chau. "They are expected to attract an estimated 40,000-50,000 buyers from around the world each year."
TDC conducted extensive research and consulted with relevant industry associations and leading players before committing to the new fairs and seeking private-sector partners.
Research identified three new trends in the region, Guangdong Province in particular:
spending on health care on the mainland rose by more than 14% from 2000 to 2003, and by more than 21% in Guangdong Province during the same period.
"Burgeoning industry clusters, such as auto manufacturing in Guangdong Province, require extensive upstream and downstream support from Hong Kong," Chau says.
He explains that upstream support includes precision manufacturing and the introduction of new technology, while downstream support comprises agency, sales and marketing services.
"By working with partners, we will be able to get these fairs off to an even stronger start and create more opportunities for the small and medium enterprises that drive Hong Kong's external trade," Chau concludes.